The Middle East

The Conversion of Dreams – Regional Tourism in the Middle East

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During 1994 IPCRI conducted two regional seminars bringing together representatives of the tourist industry from Israel, Turkey, Egypt, Palestine and Jordan. This publication is the proceedings of those meetings. The book contains presentations by experts in the tourist industry. The subjects covered include: regional cooperation in marketing, development, investment and training; the social, cultural and physical environmental impact of tourism; religious tourism; and building a new regional tourism cooperative mechanism.
October 1994, 130 pages
Edited by Robin Twite and Gershon Baskin
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Gershon Baskin

Gershon Baskin

Gershon Baskin is one of the most recognizable names in the Middle East Peace process. His dedication to creating a culture of peace and environmental awareness, coupled with his impeccable integrity, has earned him the trust of the leaders of all sides of the century old conflict. Few people have such far-reaching and positive impacts on promoting peace, security, prosperity and bi-national relationships.
Gershon is an advisor to Israeli, Palestinian and International Prime Ministers on the Middle East Peace Process and the founder and director of IPCRI, the Israeli-Palestinian Public Policy Institute. He was the initiator and negotiator of the secret back channel between Israel and Hamas for the release of 1,027 prisoners – mainly Palestinians and Arab-Israelis of which 280 were sentenced to life in prison for planning and perpetrating various attacks against Jewish targets that resulted in the killing of 569 Israelis in exchange for one Israeli soldier, Gilad Schalit. Gershon is actively involved in research and advocacy concerning topics such as social policy, environmental security, political strategy, peace education, economics, culture and in the development of affordable solar projects with the goal of providing clean electricity for 50 million people by 2020.
Gershon Baskin